Co-founder, Susie Glass, oversees every project at Simply, directly interfacing with both Clients and the Creative Director. An expert in branding, marketing, analysis and strategy, Susie has more than 15 years of experience in the marketing and sales of commercial and residential real estate. Prior to Co-founding Simply, she perfected her niche set of skills by holding several Executive/Vice President roles at notable companies, including: Douglas Elliman Development Marketing, Fortune International Group, Cervera Real Estate and Metro 1 Properties. Throughout her career, Susie has participated in the marketing and sales programs for many of South Florida’s most high-profile developments, with more than twenty projects totaling sellouts in excess of $15 Billion.
One of Susie’s best assets is her lengthy experience working alongside a very wide range of prominent developers, brokerages, executives and entrepreneurs.
For nearly two decades she passionately took advantage of the unique opportunities to continuously train under some of the best in the business, tirelessly working to gain irreplaceable insights learned only by working directly in the field. This genuine, “do whatever it takes” commitment to mastery, along with the ability to maintain great relationships, has earned Susie the respect of both clients and peers as a trusted, knowledgeable local professional “who understands the business.”
Over the years, Susie has volunteered and held leadership roles for non-profit organizations related to sustainability and green initiatives. She holds multiple professional designations and licenses in the real estate and building fields, along with a Bachelor of Arts in Philosophy & English from Florida International University and Masters of Science in Real Estate Development with a concentration in Global Real Estate Development from New York University.
Co-founder, Ilian Velasco, leads all the Creative Direction at Simply with more than a decade of Senior Graphic Design experience. Not only is she formally trained with a Bachelor of Fine Arts in Graphic Design from Florida Atlantic University, she is also an expert in the field of Digital Marketing, most recently earning a Masters Degree in New Media and Digital Culture from the University of Amsterdam. Ilian is on the pulse of today’s latest trends in digital design globally as well as new creative innovations and applications, including the integration of artificial intelligence into media, advertising, creative design and user-experiences.
Ilian’s creative style and direction is a reflection of her discerning eye for luxury, elegance, minimalism, modernism and sophistication. Prior to Co-founding Simply, she spent five years directing the creative and design for Miami-based Fortune International Group, including their most recently completed project:
The Ritz-Carlton Residences. Outside of the real estate and hospitality space, she has also worked as a creative art director for national consumer brands and the arts.
In addition to her professional and academic credentials, Ilian has been a beloved member of the Miami arts community for many years. Her genuine, longstanding relationships easily allow for Simply to collaborate with a wide-range of renowned artists both locally and internationally. As a fine artist and illustrator herself, her work has been shown in numerous art exhibitions, including a solo show in the Miami Design District. Ilian is also credited as the creator and producer of “Art Map” – an art-specific printed and digital publication now known as “Triangle Miami” which currently focuses on Miami’s art culture and events.